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WHAT'S THE BUZZ? - HOW CLASSICAL MUSIC GOES VIRAL
The way we watch and interact with the arts has changed enormously, accelerated by the pandemic, digitalisation and access to more sophisticated technologies. Miranda Harmer dives deep into exciting new ways and formats of presenting and distributing classical music on digital platforms such as TikTok, Snapchat + Co.
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DIETER SCHNEIDER
IMZ International Music + Media Centre
Commissioning Editor for ZDF/ARTE and Head of Department ARTE Culture and Music at ZDF – German Television