IMZ Academy Expert Session
In the course of the ITF Golden Prague, the IMZ is hosting an IMZ Academy Session on Friday, 24 Sept on innovating the future of classical music TV.
Innovating the future of classical music TV
As public-service broadcasters across Europe are redesigning their content slates to appeal to the full cross-session of the societies they serve, classical music can find itself marginalized, as more popular, contemporary genres allow broadcasters to reach wider audiences more effectively.
The purpose of this panel is to share key topics + opinions on the future of classical music within public-service broadcasters’ content strategies. Main questions are:
- How can broadcasters and producers innovate to present classical music in new ways which appeal to wide cross-sections of their audiences, and in particular young audiences?
- What can be learned from music streamers, YouTubers?
- What is the future of live ‘event’ broadcast in an on-demand world?
Please note that this IMZ Academy Session is exclusively for IMZ + EBU Members.
YOU MIGHT ALSO BE INTERESTED IN...

Share your expertise in our creativeSHIFT Survey!
IMZ International Music + Media Centre
Support us now in our creativeSHIFT Survey and help to find out which new skills are required to face different challenges of the creative + cultural industries.

Joni Mitchell tribute by Isabel Sörling
Auditorium Films
Between soft snatches and spectacular climbs in vocal power, the greatest works of Joni Mitchell are given a new resonance.

The Royal Concertgebouworkest Opening Night 2021
C Major Entertainment
The RCO is celebrating the new season with a grand gift to the city, the country and the world with a festive concert open-air in the heart of Amsterdam.

Tonhalle Zürich – Grand Reopening with Mahler 3
Accentus Music
On 15 Sept 2021 the historic Tonhalle Zürich will be reopened after a four-year restoration with Mahler’s Third Symphony under Paavo Järvi.