Avant Première Music + Media Market Vienna: 14-18 Feb 2021

In times like these we keep our promise more than ever: Avant Première 2021 will take place from 14-18 February 2021 with the quality + opportunities that you count on. Experience Avant Première in its fullness both on-site in Vienna + online!

  • The Taming of the Shrew – Les Ballets de Monte Carlo | Choreography by Jean-Christophe Maillot / Music by Dimitri Chostakovitch | Telmondis Distribution | Copyright: © Alice Blangero

    The Taming of the Shrew – Les Ballets de Monte Carlo | Choreography by Jean-Christophe Maillot / Music by Dimitri Chostakovitch | Telmondis Distribution © Alice Blangero

Avant Première is the annual trade fair for cultural TV content + performing arts in audiovisual media and is hosted by the IMZ International Music + Media Centre.

About the 2021 edition: on-site + online
While Avant Première usually takes place in Berlin during Berlinale, the 2021 edition will take place in a pandemic-proof framework in Vienna as well as online to counteract accessibility challenges.

An extensive programme for a specialised industry
Every year, the Avant Première Screenings present the latest music + dance films such as documentaries, artists' portraits and concerts recordings, contributing to a majority of cultural programming in broadcasting + streaming across the world. In addition, this edition's Avant Première Screenings will present film highlights from the last 5 years as an initiative of the IMZ to give productions more visibility + provide buyers with access to the best content in challenging times.

Moreover, Avant Première 2021 will include an exciting conference programme tailored to the current needs of the industry, providing valuable insights on industry trends and technological developments.

About Avant Première
Avant Première is the annual trade fair, market place, conference and networking event for the international music + dance film industry. Every year, it unites experts + decision makers from major public + private broadcasting stations, streaming + VOD platforms, distribution + film production companies and performing arts institutions.



Gaechinger Cantorey to record St. Matthew Passion

Accentus Music

In November, Accentus Music and the Gaechinger Cantorey will record Bach’s monumental work in Gotha, to be released worldwide in February 2021.

Bennewitz Quartet for the Bubny Memorial of Silence

Czech Television

In order to commemorate the Jewish transports which left for extermination camps, a top Czech string quartet performs works by Theresienstadt composers.

Angela Hewitt plays Bach’s Goldberg Variations

Accentus Music

Angela Hewitt will play Bach’s Goldberg Variations at St. Thomas Church and will be presented with the City of Leipzig Bach Medal after the concert.

Metadata panel at Frankfurter Buchmesse co-hosted by the IMZ

IMZ International Music + Media Centre

In the course of this year’s Frankfurt Book Fair, the IMZ co-hosted a panel on the relevance of metadata for product visibility as part of the European innovation project “Digital Cross Over”.


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