IMZ at Frankfurter Buchmesse – Panel: Driving Discoverability through Metadata

On Friday, 16 October 2020 from 11:00-12:00 (CET), there will be a panel discussion as part of our innovation project Digital Cross Over. Issues concerning metadata and discoverability of content will be discussed. Livestream available.

“Digital Cross Over x FBM: Driving Discoverability through Metadata”

Discoverability of content is a challenge across all creative industry sectors, especially in a digital world where the amount of available content is overwhelming. Metadata plays an important role in existing and future initiatives to give customers orientation and make content discoverable that might remain unseen otherwise. Open metadata standards enable all content producers – from small independent creators to large companies – to describe their products for better chances to be found and fulfilling customer’s needs. However, metadata standards must not only be established, but also find their way to channels where customers can discover the related content. This brings further challenges that will be discussed in this panel after initial insights into the current state of metadata driven discoverability by experts from different content sectors (publishing, games, music and audiovisual). They will show us similarities and differences as well as explore possibilities of cross-sectoral synergies.


Speakers:
Lorena Mazuré Loos, Project Manager, International Music + Media Centre, Austria
Luc Moser, Head of Label & New Business, EuroArts Music, Germany
Isabelle Reusa, Director, Video Museum, France
Dirk Hofmann, CEO, Co-Founder DAIN Studios, Germany
Anjo Schwarz, Product Manager, MVB GmbH

Moderator:
Ronald Schild, CEO, MVB GmbH


To watch the panel, you must register at MyBook-Fair, which is completely free:
https://services.book-fair.com/register