CCI Thrive Presentation at Avant Première

During the Innovation Day of Avant Première 2024, the presentation "CCI Thrive - seeing with new (CC)Eyes" showcased groundbreaking digital advancements intended to boost the competitiveness of the cultural and creative industries (CCI).

Rémi Tereszkiewicz and Odile Limpach unveiled "CCEyes", the demonstrator developed within the CCIThrive EU project, showcasing how digital technology could propel these industries into a new era of competitiveness and innovation. The "CCEyes" platform stands out as a cornerstone of this initiative, providing a cross-sectoral data-sharing environment that supports the development of data-informed applications, such as the notable "CCEye-Catcher."

The initiative's commitment extends beyond mere commercial success; it aims to cultivate a deeper understanding of audience preferences, stimulate innovative business models, and encourage new ventures. By leveraging a data-driven approach, "CCI Thrive" aspires to enhance revenue streams within the cultural sector and foster a sustainable integration of ethical, cultural, and environmental values into the core of cultural creation.

Running until April 2024, the initiative involves various member organizations dedicated to sharing their latest findings and progress. They emphasize the importance of cross-sectoral business cooperations and coproductions, which are instrumental in driving the sector's growth and adapting to the rapidly evolving digital landscape.